The queen of UK gambling, Denise Coates trained as an accountant before taking over her father's bookmaking business in the 1990s.
In 2000, she founded online betting site Bet365 out of a Portakabin in Stoke-on-Trent. With her brother John, who acts as co-CEO, she turned it into one of the world's largest gambling companies, having sold the family's bricks-and-mortar chain to Coral in 2005.
Consistently among the world's highest-paid executives, for which she's attracted more than her fair share of criticism, Coates earned a record $510 million (£393m) in salary and dividends during the 2020-2021 tax year and pulled in $318 million (£245m) between March 2021 and April 2022. In the last financial year she earned a salary of $281 million (£216m).
According to the latest Sunday Times Rich List, Denise and her family has a net worth of £7.467 billion, the equivalent of $9.7 billion.