The most expensive American TV commercials of all time
Alice Cattley
24 February 2023
TV spots that broke the bank
Courtesy Michelob ULTRA
Coca-Cola: $1.8 million
Courtesy Coca-Cola
GoDaddy: $3.6 million
Courtesy GoDaddy
Ferrari/Shell: $6.4 million
Courtesy Ferrari Shell
Tide: $9.6 million
Courtesy Procter & Gamble
Honda: $10 million
Courtesy Honda
Kia: $10 million
Courtesy Kia
Microsoft: $10 million
Courtesy Microsoft
PepsiCo: $12 million
Courtesy PepsiCo
Fiat: $12.5 million
Courtesy Fiat
Chrysler: $13.2 million
Courtesy Chrysler
Pepsi: $13.4 million
Courtesy PepsiCo
Universal: $14 million
Courtesy Universal
PopCorners: over $14 million
Courtesy PopCorners
Bud Light: $15 million
Courtesy Budweiser
Amazon Alexa: $17.6 million
Courtesy Amazon
Toyota Prius: $17.8 million
Courtesy Toyota
Amazon Alexa: $19.3 million
Courtesy Amazon
Google: $19.3 million
Courtesy Google
Samsung: $19.4 million
Courtesy Samsung
Ford: $19.6 million
Courtesy Ford
84 Lumber: $19.6 million
Courtesy 84 Lumber
Amazon Alexa: over $20 million
Courtesy Amazon
Doritos: over $21 million
Courtesy Doritos
Squarespace: over $21 million
Courtesy Squarespace
George W. Bush: $22.3 million
Courtesy George W Bush
Guinness: $22.9 million
Courtesy Guinness
Michelob ULTRA: over $42 million
Courtesy Michelob ULTRA
Chanel: $51.9 million
Courtesy Chanel
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