Co-op wins the Easter egg taste test 2016

Which Easter eggs wowed our judges? And which left them feeling sick?

The Co-operative’s Honey Bee egg has comfortably won this year’s loveMONEY and loveFOOD Easter egg taste test.

Our tasters put more than a dozen eggs of varying types and prices through their paces to see which offered a cracking taste and also the best value for money per 100g of chocolate.

All eggs were scored out of 10. Here’s how they performed.

Rank

Egg

Average score

Price

Cost per 100g

1

Co-op Honey Bee

7.4

£5

£1.67

2

Lidl Deluxe Eton Mess

7

£2.99

£1.49

3

Co-op Cookie Egg

6.8

£5

£2.70

4

Lidl Deluxe Fudge Feast

6.3

£2.99

£1.49

5

Cadbury Dairy Milk

6.2

£2

71p

=6

M&S Alfie Bunny

6.1

£6

£2.86

=6

Morrisons Signature Marbled Easter Egg

6.1

£4

£2

8

Morrisons Signature Drizzled Easter Egg

6

£4

£2

=9

Aldi Moser Roth Premium Dark Fudge Brownie

5.9

£2.99

£1.62

=9

Tesco Chok-A-Blok Popping Candy

5.9

£5

£1.67

=9

Sainsbury’s Milk Chocolate Egg

5.9

80p

47p

=11

M&S Gold & Velvet

5.8

£15

£4.29

=11

Lidl Favorina Milk Chocolate Egg

5.8

89p

64p

12

Tesco Chok-A-Blok Billionaire Dynamite

5.7

£10

£1.54

13

Asda Extra Special Belgian Milk Chocolate Egg

5.5

£8

£3.56

14

Co-op Truly Irresistible

5.2

£5

£2.70

15

Morrisons Buttercup The Milk Chocolate Cow

4.8

£2

£1.33

As you can see from the table, the Co-op Honey Bee egg also comfortably won the prize for taste and value, in terms of the bigger eggs we tried anyway. If you like a smaller egg then the runner-up, the Deluxe Eton Mess from Lidl, scores highly on both taste and price too.

Many supermarkets have stopped producing their own small milk chocolate eggs, instead opting for more and more flavour combinations, which usually come in giant sizes, although the reviews from our judges were mixed. It's worth noting that Cadbury's Dairy Milk egg scored highly with our judges for taste and is another decent budget option if you still like plain milk chocolate.

Now let’s see what our judges had to say about each egg.

Co-op Honey Bee

This egg easily scored the highest with our judges. They liked the crunchiness of the honeycomb in the egg and the creaminess of the chocolate, though some warned that the richness may mean a whole egg was too much.

Lidl Deluxe Eton Mess

The Eton Mess egg bagged the second highest score from our judges. They liked the look of the egg and thought it was very sweet and tasty. However one felt it didn’t taste enough of strawberry.

Co-op Cookie Egg

The crunch of the Co-op Cookie Egg divided the judges. Some thought it improved the egg, while others thought it was barely noticeable. There were also some concerns about the bitter aftertaste.

Lidl Deluxe Fudge Feast

The Fudge Feast egg won favour from the judges for the quality of its chocolate, and its dark and bitter taste.

Not everyone could actually taste the fudge though.

Cadbury Dairy Milk (plain egg with Oreo bars inside)

You know what you will get with a Cadbury’s egg. The judges weren’t exactly blown away by the taste, commenting on its standard, average quality. But it scored well enough to take a spot towards the top of our table.

M&S Alfie Bunny

There weren’t a lot of nice comments about the Alfie Bunny from M&S either.

Judges felt it was disappointing and too milky.

Morrisons Signature Marbled Easter Egg

Judges were split on the pretty Marbled egg from Morrisons. Some thought it boasted a full taste, while others moaned that it was simply too bland.

Morrisons Signature Drizzled Easter Egg

The Drizzled egg completely underwhelmed our judges, with many of them describing it as simply boring.

Aldi Moser Roth Premium Dark Fudge Brownie

The Dark Fudge Brownie egg really divided opinion. While some judges felt that it tasted like plastic and had no fudge taste, others thought it was really tasty.

Tesco Chok-A-Blok Popping Candy

Popping candy is an acquired taste at the best of times, and that’s certainly the case with the Chok-A-Blok Popping Candy egg. Many judges warned that it was simply too sweet and sickly.

However, one judge absolutely loved it, reporting that the popping candy was still going off for some time after finishing the egg!

Sainsbury’s Milk Chocolate Egg

Sainsbury’s offering this year didn’t spark much excitement among our judges. It was described as standard and a bit boring.

M&S Gold & Velvet

The Gold & Velvet egg from M&S was described as boasting a bit of a twang and a good accompaniment to a cup of coffee.

Not everyone likes the bitterness of the chocolate though.

Lidl Favorina Milk Chocolate Egg

Our judges were not fans of the aftertaste of the Favorina egg, nor how sweet it was.

One even pointed out that they felt it was a bit fruity.

Tesco Chok-A-Blok Billionaire Dynamite

Our second Chok-A-Blok egg didn’t attract much support.

One judge said that the egg looked and sounded better than it tasted, while another said: “A variety of tastes, most of them rotten.”

Asda Extra Special Belgian Milk Chocolate Egg

The Asda Extra Special egg is evidently not that special. While some judges were taken with its creaminess, on the whole it simply didn’t offer enough of a wow factor.

Co-op Truly Irresistible

Similarly, Co-op’s Truly Irresistible egg is not well named. It was slated by our judges for having too much praline, too much sugar and being sticky in the mouth.

Morrisons Buttercup The Milk Chocolate Cow

Easily the worst performing egg was the Buttercup Cow egg. A number of judges noted that it tasted cheap and boring, though one felt that it reminded them of the chocolate they enjoyed as a child. Nostalgia only gets you so far though.

Be better off with loveMONEY:

The best and worst energy companies

Go to the cinema for free

Comments


Be the first to comment

Do you want to comment on this article? You need to be signed in for this feature

Copyright © lovemoney.com All rights reserved.

 

loveMONEY.com Financial Services Limited is authorised and regulated by the Financial Conduct Authority (FCA) with Firm Reference Number (FRN): 479153.

loveMONEY.com is a company registered in England & Wales (Company Number: 7406028) with its registered address at First Floor Ridgeland House, 15 Carfax, Horsham, West Sussex, RH12 1DY, United Kingdom. loveMONEY.com Limited operates under the trading name of loveMONEY.com Financial Services Limited. We operate as a credit broker for consumer credit and do not lend directly. Our company maintains relationships with various affiliates and lenders, which we may promote within our editorial content in emails and on featured partner pages through affiliate links. Please note, that we may receive commission payments from some of the product and service providers featured on our website. In line with Consumer Duty regulations, we assess our partners to ensure they offer fair value, are transparent, and cater to the needs of all customers, including vulnerable groups. We continuously review our practices to ensure compliance with these standards. While we make every effort to ensure the accuracy and currency of our editorial content, users should independently verify information with their chosen product or service provider. This can be done by reviewing the product landing page information and the terms and conditions associated with the product. If you are uncertain whether a product is suitable, we strongly recommend seeking advice from a regulated independent financial advisor before applying for the products.