Asda leads the way as supermarkets cut fuel prices by 2p a litre

lets hope aldi lidl etc open petrol stations..so we can have a real war.. thought the price was dictated by how many luxury mansions,exotic yachts,and cars,rolex watches,camels,football clubs..fake holiday resorts,hotel complexes,etc.. the oil barons want to add to their collections..and the demand now from china.. oh,,almost forgot the government of the day...easy mistake!! can't think that supermarkets would sell as a lost leader,to get you in they appear to be set away from the food/clothing homewares section, and i find i don't need to go in there, and can easily pass the chocolates,crisps,charcoal,flowers and fizzy pop etc stocked in the fuel forecourts..which incindentally like the stores regularly have a fortune spent in re-furbishments..probably unlike independant fuel retailers they buy in bulk,and dictate the price anyway..

I live in a town in the West Midlands where the supermarket fuel prices are generally the same or more expensive than the median local service stations which are all pretty much the same price anyway with seldom more than 1 penny difference between max and min over all of them. However, today I visited a town less than 10 miles away and the fuel prices there were all 4 pence less than any of our local prices. This has been much the same for as long as I can remember and despite questions raised to our local MP and from him upwards and sideways there has never been any explanation. My guess is that since it costs more in fuel cost to travel to the next town than can be saved, irrespective of the waste of time, no-one is going to cut into the meagre profit to be more competitive but since the other town is part of the general Birmingham area more local competition is keeping prices low. That being said, I agree that the word 'slashing' is a bit over the top but anything that brings prices down a bit is help so long as it is a genuine reduction and long term.

Mr Fitzsimons, Clearly your understanding of the word 'slash' in a price-cutting context is at odds with mine. A less than 1% fall in the price of anything does not = 'slashed'! And anyway, how long do you think it'll last? If we are coming out of the recession - and there are plenty of signs that we are - expect to see a litre of fuel costing in excess of £2 within 6 to 12 months. Now, back to the Daily Star with you! MW